This Mother’s Day, Dads — Step Up for the Real MVP at Home

From Partner to Parent

Let’s face it — in many Indian homes, men have long enjoyed the perks of being maa ka laadla. From childhood to adulthood, the emotional and physical labour often falls on the women around them. Now, your wife — once your partner in everything — is a mother too. She’s handling the baby, running the home, balancing both families, and still remembering your morning chai.
So this Mother’s Day, it’s time you did something real. Something responsible. Something that supports not just her, but the health of your growing family.

She’s Not Just a Mom — She’s Everyone’s Support System

Motherhood is a full-time role with no days off. From midnight feeds to school forms, from family dinners to managing her own career (in many cases), she’s doing it all. While you may pitch in occasionally, chances are — she’s carrying most of the emotional and physical load.
This Mother’s Day, do more than write a thank-you card. Share the load in a way that actually matters.

Why Brushing? Because It’s More Than Just a Routine

You don’t have to become a superdad overnight. But starting with your child’s oral care isn’t random — it’s intentional and powerful. Brushing your child’s teeth or cleaning their gums after meals isn’t just about hygiene.

• It’s one of the earliest lessons in discipline and self-care.
• It’s a quiet, nurturing moment that helps you bond with your child.
• And most importantly, it’s one task lifted from her never-ending to-do list — a small shift with deep emotional value.

This Mother’s Day, take charge of your child’s brushing routine. Let it be your daily act of care — for your child, and for the mother who already gives her all.

Give Her the Gift of a Smile — Literally

While she’s prioritising everyone else’s well-being, who’s looking after hers? Hormonal changes during and after pregnancy make women more vulnerable to gum issues, tooth sensitivity, and oral infections. Yet, dental care is often the first to get postponed.
Gift her something that’s about her for a change — a moment of calm, care, and self-renewal.
Clove Dental’s Dental Health Plan offers professional cleaning and polishing — a gentle tooth spa that restores not just her smile, but her sense of self.

Because When She’s Healthy, Everyone Wins

Healthy moms raise healthy families. When she feels supported and cared for — emotionally, physically, and medically — the entire family thrives. This Mother’s Day, be the partner who notices, the father who acts, and the man who doesn’t wait to be asked.